Mon-Fri 9am-5pm EST
Since 2001, Our founder, Graham Lowe has provided marketing support for the AV Industry, including Revel speakers, Mark Levinson, Genesis Audio under the company name of TEC Distillery.
In 2012, Graham started SuccessfulAV with the goal of building low-cost, high-return websites and quickly realized his goal by adding over a dozen AV dealers to the growing agency. What was missing was the ability to communicate a path and a process to accelerate from a professional crafted website into an active sales tool, leveraging Google Analytics and other analytics based software.
In 2023, SalesPlanStats was created to provide a platform for sales growth, providing marketing assets, such as brochures, videos and websites, to data analytics with detailed reports to, once again, deliver low-cost, high-return sales tools for the AV Dealer.
Design, engineering and technology to achieve one goal: Sales growth.
After twenty years in website design, I've learned a few things. How your website looks isn't near as important as the ranking it brings. The bottom line on website design and digital marketing isn't the visual appeal, it's about the sales it drives to your phone and inbox.
I've worked with dozens of audio video manufacturers & dealers over the years, and as we enter the age of AI, I am even more excited. There are big opportunities for the small AV dealer to increase their visbillity and subsequently, profitability.
With the rollout of SalesPlanStats, I've tried to build a platform that shows money spent vs actual outcome... the real core of business intelligence.
To achieve the fastest website page loads in the industry, you require the fastest Server technology. Our Virtual Private Server (VPS) utilize a Solid State Drive with 8 Core Processors and 8 Gig of RAM. Our servers provide extremely fast load times leveraging the latest in the NVMe memory. Top speed and throughput are essential to stay high in Google Ranking of speed and download performance for quickest paint, expecially to achieve mobile phone best performance.
Websites are loaded on our Virtual Private Server (VPS) utilizing a Solid State Drive with Dual Core Processors and 8 Gig of RAM. Our Websites are engineered to complement Googles ranking algorithm which ranks your website on Page Loading Times (PLT). There is not a web software that is faster loading than our HTML5 LiteCode. All our websites are fully optimized for Apple Retina and other High Resolution Displays
AV is in our bloodlines!
My involvement with AV goes back to working in an audio store in in '79 in Terre Haute, Indiana, while working and going to college at Indiana State. And I never looked back. Got my degree, left town, but never left the industry. There is something about the audio world that just clicks with me.
I've had the pleasure of working with some great clients and contributing to their sales & marketing efforts has been rewarding. Some clients have become friends and the older I get, the more meaningful that becomes.
I am fortunate to do what I love everyday and try to get better at it, from content development to SEO to helping dealers find the best strategy for their market. It's really about helping owners grow their AV business in a proactive, purposeful way.
Audio reproduction is one of the best cheap therapies known to man. There is the challenge of dialing in your own "sound" with the range of music you like. There is no single speaker that seems to tick all the audio boxes for me, so I am content to own a few systems that allow me to swap components in and out and have fun with each.
None of my gear is particularly expensive, I like to find deals on gear that was once state-of-the-art, but now under appreciated and definitely under priced. All gear needs to do is make me listen a little longer and stay up a little later. The main point is to enjoy what I have.
There is something very satisfying about rescuing vintage speakers headed for the curb... I'm just glad I've got the space to do it, and a sweetie that doesn't short-circuit when I haul home yet another pair of dog eared and dusty speakers.
I've got some good ones in pieces right now, the AMT 1-D's and the JBL Decades. Yes, the capacitors are shot, the woofer surrounds are crumbling like dust... dated designs for sure, but the satisfaction of bringing them back from the damned is a great way to spend a Sunday.
Let's see where you are, so you can get where you want to go!
We can do a zoom or we can talk.
Let's create a solid game plan based on stats for 2024!